He was appointed CSO at Adam & Eve/DDB a year ago to replace Martin Beverley. (Tegnap | campaignlive)

BBH created the experience. (Tegnap | campaignlive)

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google does not endorse LLMs.txt files for Google Search. Google AI Mode is testing lighter font colors for product pricing and inventory. Google AI Mode ... (Tegnap | searchengineroundtable)

As the UK edges toward 2026, businesses are reassessing how they prepare for the new year. Economic uncertainty, shifts in consumer confidence and tighter operational budgets are accelerating planning cycles across multiple sectors. According to the British Chambers of Commerce, many UK firms are ex... (Tegnap | marketingblog)

Traffic and pipeline no longer move together. I'll show you how to deal with it. (Tegnap | searchenginejournal)

Unbound created the work. (Tegnap | campaignlive)

Entity linking gives multi-location brands semantic clarity, improving local rankings, non-branded visibility, and AI search accuracy. (Tegnap | searchenginejournal)

Repurposing content saves you time and helps your content reach a wider audience. But how do you actually bake repurposing content into your workflow? This guide tells you everything you need to know. (Tegnap | buffer.com)

Interview with Perplexity AI explains how AI Search works and provides insights into answer engine optimization (Tegnap | searchenginejournal)

Here is a weird one - one person named Kunjal Chawhan spotted a Google AI Overview that had an HTML font strikethrough in the text. So it looks like Google is offering an answer, but it's struck through as a false answer... (Tegnap | searchengineroundtable)

Meta will have to defend itself once again... (01:00 | socialmediatoday)

With two days to go before its next deadline, details are yet to be confirmed about TikToks US sell off. (00:30 | socialmediatoday)

Learn what social CRM is, how it differs from traditional CRM, and how teams use social data to manage customer relationships. (Tegnap | hootsuite)

Learn how to create a social media report that proves ROI, tracks performance, and wins stakeholder buy-in plus a free reporting template. (Tegnap | hootsuite)

The latest updates to YouTubes mobile upload and management options. (Tegnap | socialmediatoday)

Interview: Forrester principal analyst JP Gownder says jobs eaten by bots don't come back (06:18 | register)

: But private data will stay private and won't be used for training, Google says (03:24 | register)

: Think of the children...and the monetization options available where they're not allowed (03:24 | register)

: Sure it's a bubble and the deals are circular - that doesn't mean Amazon's not going to try to extract value from it (00:51 | register)

: Had it been around in 2020, it could have flagged tens of billions before payouts, PRAC tells Congress (Tegnap | register)

: AI + skilled malware developers = security threat (Tegnap | register)

: Keeping models on the Assistant Axis improves AI safety (Tegnap | register)

My new site is includes a cleaner design, larger fonts, clearer descriptions of what I do, and new photos of me. I also highlight my focus on how to build fandom. (Tegnap | davidmeer)

Sponsored Feature: Do TOPS trump everything else? (Tegnap | register)

: Corporate IT refreshed hardware to stay supported, not chase new features (Tegnap | register)

Back in May, Google announced updates to shopping in AI Mode. One of those announcements is to help you narrow down your AI Mode results for shopping queries using query fan-out. Well, here is an example of that where Google AI Mode is prompting you to narrow down the options. (Tegnap | searchengineroundtable)

Yep, back on comments from Google on the LLMs.txt file. Another question came up on Bluesky asking if the fact that some Google properties still have the LLMs.txt files up, if that is some sort of endorsement from Google. John Mueller from Google said, simply, "no," it is not an endorsement. (Tegnap | searchengineroundtable)

Navah Hopkins, the Microsoft Advertiser Ads Liaison, asked on LinkedIn if you will be adding Microsoft Advertising part of your marketing mix in 2026? The poll had over 200 responses, with most saying it is already included in that mix but 36% saying they will be adding it to the mix. (Tegnap | searchengineroundtable)

Google AI Mode is showing really light colored fonts for product pricing and inventory when you click on a product. This differs from the normal font type in the main Google Search results interface. (Tegnap | searchengineroundtable)

Loop Marketing is more relevant than ever heading into 2026. Heres what teams need to know. (Tegnap | hubspot)

Event features a performance from the London Vegetable Orchestra. (Tegnap | campaignlive)

Cutting back on communications teams in adland is shortsighted. (Tegnap | campaignlive)

Agencies were selected after a competitive pitch. (Tegnap | campaignlive)

Appleby lands new role after leading T&P as UK CEO for the past year. (Tegnap | campaignlive)

New data from BrightEdge offers insights on where Google is showing AI answers and which kinds of queries do not (Tegnap | searchenginejournal)

New hire follows the platforms US launch in 2025. (Tegnap | campaignlive)

As the Gen Z economic influence grows, marketing teams are under pressure to rethink how they plan and measure success. (Tegnap | marketingtechnews)

22 January is the final deadline. (Tegnap | campaignlive)

The co-lead of the WordPress AI Team says a "more complex" future may emerge for sites as agentic AI flattens branding and voice. (Tegnap | searchenginejournal)

Effectiveness, efficiency and AI capabilities how do agencies measure up? (Tegnap | campaignlive)

Duo have previously worked together at Publicis. (Tegnap | campaignlive)

Creativebrief led the pitch process. (Tegnap | campaignlive)

The Campaign Podcast discusses what leaders in advertising, media and technology predict for the year ahead. (Tegnap | campaignlive)

Creativebrief is managing the process. (Tegnap | campaignlive)

Perplexity is one of the fastest-growing AI search engines. We break down the latest Perplexity stats, including growth, revenue, and more. (Hét. | Backlinko)

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. OpenAI will be testing ads in ChatGPT very soon. Google's Gemini 3 Pro now powers some AI Overviews. Surprise, surprise... (Hét. | searchengineroundtable)

New hire will take on some of Ed Couchmans former duties. (Hét. | campaignlive)

While Discover data is limited, we can build propriety internal systems that help us get so much more out of the platform. (Hét. | searchenginejournal)

Now worked with the brand most recently. (Hét. | campaignlive)

M&C Saatchi Group UK created the campaign. (Hét. | campaignlive)

A strategic look at allocating paid media budgets across the funnel, with evidence-backed models and practical guidance for scaling growth without sacrificing efficiency. (Hét. | searchenginejournal)

Google announced late on Friday that Gemini 3 Pro is now powered Google AI Overviews for complex queries. Google actually said this last November, but then edited its story to say it was just AI Mode that was powered by Gemini 3 Pro and not AI Overviews. Now both AI Overviews and AI Mode can use Gem... (Hét. | searchengineroundtable)

Google is appealing the ruling that it is an illegal search monopoly - which surprises no one. Plus, Google asked the court to pause the remedies during the appeal phase. (Hét. | searchengineroundtable)

Google's John Mueller once again warned about hosting your website on free subdomain hosting service because they are magnets for a "lot of spam & low-effort content." (Hét. | searchengineroundtable)

OpenAI announced on Friday it will begin testing ads in the ChatGPT responses in the coming weeks. The ads will show on the free product and low-cost subscription tier, ChatGPT Go. The ads will show under the main response and not influence the answers ChatGPT gives you. Advertisers will not get con... (Hét. | searchengineroundtable)

Google's John Mueller said that link spam left in the comments section have no effect on Google Search or SEO, (and maybe even your website's performance in Google Search?). He wrote on Bluesky, "These links all have no effect - they're from spammers dropping links into comments. These would not hav... (Hét. | searchengineroundtable)

Learn how loop marketing tactics outperform traditional funnels in the AI era. Discover the 4-stage framework and find modern solutions. (Hét. | hubspot)

Kyle Harman-Turner, creative partner and executive creative director at FCB London, spoke as part of a panel at Campaigns Year Ahead 2026. (Hét. | campaignlive)

It may be Blue Monday, but the growth mindset in January beats the dopamine that December delivers. (Hét. | campaignlive)

Wieynk is moving to a board advisory role to spend time with his family. (Hét. | campaignlive)

Appointment follows a competitive pitch process. (Hét. | campaignlive)

Ingenuity+ handled the process. (Hét. | campaignlive)

The Purpose Awards EMEA the awards scheme from PRWeek, Campaign and Third Sector has announced the two chairs of judges for this years awards. (Hét. | campaignlive)

James LePage, co-lead of the WordPress AI team, offered tips on creating intentional content for AI agent consumption. (Hét. | searchenginejournal)

New role follows Microsoft's consolidation of Xbox and Activision Blizzard Media. (Hét. | campaignlive)

Campaign Asia tracks last weeks 11% slide against a year of volatile trading and failed recoveries, leaving Dentsus shares nearly 18% below their 2024 peak. (Hét. | campaignlive)

IPG Mediabrands, now part of Omnicom Media, is the incumbent on the account. (Hét. | campaignlive)

It seems as though many of us in adland have forgotten how to make campaigns that last. (Hét. | campaignlive)

Google's John Mueller explains why free subdomain hosting services attract spam and make it harder for legitimate sites to gain search visibility. (Hét. | searchenginejournal)

Experts say UK group has quality and scale but agency valuations are under pressure because of wider market. (Hét. | campaignlive)

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year. (Vas. | searchenginejournal)

Looking for WordPress alternatives that fit your stack? Compare builders, ecommerce platforms, headless CMS, and site generators side by side. (Vas. | searchenginejournal)

Establishing a website has never been more accessible, yet the sheer number of hosting providers can make choosing the right one feel overwhelming. Whether you're launching a passion project, starting an online business, or creating a professional portfolio, your hosting choice significantly impacts... (Vas. | marketingblog)