Netflix is announcing a slate of new gaming titles available directly through the streaming platform, inviting subscribers to play games on their smart TVs.

Unlock the power of business storytelling to engage your audience, enhance brand loyalty, and drive sales. Discover effective techniques and real-world examples that will transform your communication strategy.

Meta is rolling out Marketing API changes designed to improve ad performance by using its targeting tools to automate allocation of a brand's ad placement across various formats.

Discover how supply chain consulting services can optimize your operations, reduce costs, and enhance efficiency. Learn the key benefits and strategies for leveraging expert insights to streamline your supply chain processes.

Discover the best AI logo generators that can transform your branding with ease. Explore top-rated tools, features, and tips to create stunning logos effortlessly, perfect for businesses of all sizes.

Discover how Stripe's new Open Issuance feature is revolutionizing the creation of stablecoins, allowing businesses to launch their own digital currencies quickly and efficiently. Explore the implications for the future of finance and digital payments.

Cesar Conde outlined new priorities for the news outlet moving forward.

Welcome to the first episode of The Exit Strategy , where founders open up about what really happens when you sell your business- the tough calls, the lucky breaks, and the lessons you only learn by

Discover how IBM's Granite 4.0 is revolutionizing workflows with its efficient language models. Explore the innovative features and capabilities that promise to enhance productivity and streamline processes in various industries.

Streaming, gaming and social platforms dominate attention even as overall spending declines.

Major ad industry groups unsuccessfully urged California's governor to veto the bill.

The exec recently served as senior vice president of global media revenue and growth at Roku.

Discover why IT leaders must prioritize employee experience to gain a competitive edge in today's fast-paced business environment. Explore strategies, insights, and the impact of a positive workplace culture on productivity and retention.

A new documentary about King Records of Cincinnati is hugely entertaining, fascinating and surprisingly moving.

MSNBC saw double-digit gains during the primetime demo.

Small business software implementations arent, by default, successful. Sure, a company might tout its flashy new software package, but there are far too many stories that involve abandoning that same

Considering the ethical, social, and creative consequences of an increasingly AI-driven world.

Fashion brand Matalan is overhauling its loyalty programme and revamping its mobile app under its business transformation.

On marketing fundamentals, measurement, and his new book Click Here.

Asda has named Chris Chalmers as its new vice president for customer data and loyalty, effective from January.

Zeta Global is betting big that the companys new AI interface Athena will juice revenue from clients.

A new deal with Koddi and Gopuff brings sponsored product ad inventory into the demand-side platform.

Freenow is looking to tap into London's "cultural pulse" with the launch of a new out-of-home campaign that celebrates the iconic service.

Solgaard founder Adrian Solgaard shares how crowdfunding, design, and sustainability shaped his global travel brand.

Discover the importance of compliance training programs in enhancing workplace safety and legal adherence. Learn how effective training can protect your organization and empower employees with the knowledge they need to stay compliant.

Read posts about Brand on Ecommerce Marketing Blog - Ecommerce News, Online Store Tips & More. Interact with a community of savvy online store owners.

Discover effective strategies for scheduling to enhance your personal time management skills. Learn how to prioritize tasks, set achievable goals, and create a balanced routine that promotes productivity and well-being.

Sharb Farjami is leaving the firm for what's described as a non-competitive and not yet disclosed opportunity.

Discover how to create an effective employee career development plan that fosters growth, enhances skills, and boosts job satisfaction. Unlock your team's potential and drive organizational success with tailored strategies for professional advancement.

Discover effective strategies for business scenario planning to enhance decision-making and prepare for future uncertainties. Learn how to create adaptable plans that can guide your organization through various potential challenges and opportunities.

Discover essential steps and tips for creating a successful business plan for your startup business. Learn how to outline your vision, define your goals, and attract investors with a comprehensive strategy.

A recent Shopify panel asked, How do brands craft unique and authentic brand voices today? Social media and copy experts Rachel Karten and Arin Delaney shared their insights.

Kiosks are stocked with a "curated inventory of medications based on the prescribing patterns of the One Medical office where they're located."

TikTok is making updates across its AI-powered ad features and tools including Smart+ campaign creation, Symphony creative tools and GMV Max, which automates the selling process for TikTok Shop vendors.

OMD Worldwide execs approached the Media Rating Council nearly two years ago and then began developing standards to bring transparency to the ad industry. Now the agency wants the ad industry to adopt them.

PayPal has introduced PayPal Ads Manager, which helps small and medium-sized businesses generate new revenue streams by creating billions of ad impressions. It is set to launch in early 2026.

Discover the essential elements of a brand positioning framework in our comprehensive guide. Learn how to effectively differentiate your brand, connect with your target audience, and establish a strong market presence.

If the publisher leaves the platform, it could puncture a key thesis and take a chunk of revenue with it

Discover how to optimize your fulfillment supply chain to enhance efficiency, reduce costs, and improve customer satisfaction. Learn key strategies and best practices for managing your supply chain effectively.

A detailed flow diagram can aid in a wide array of business operations, including onboarding, customer service, web development, and project management.

At Advertising Week, WPP and Assembly leaders outlined how theyre operationalizing AI across media and creative teams.

Learn how to set up payments so you can take your website from a static digital brochure to a working online store.

Although they have similar names and functionality, QuickBooks and Quicken are designed for different purposes: business accounting versus personal finance.

When used thoughtfully, Instagram filters and effects can make your images appear polished and cohesive. Learn about popular filters and how best to use them.

ABCs demo lead grew, but NBC remains close.

Discover the best business storytellers who captivate audiences and drive engagement. Learn their techniques and strategies to enhance your storytelling skills and elevate your brand narrative.

Brian Lesser to succeed Sharb Farjami

Explore how the expanded partnership between Deluxe and Peoples Bank is set to enhance merchant services, providing innovative solutions and improved support for businesses. Discover the benefits and opportunities this collaboration brings to merchants.

Media engineer is the next evolutionary step up from media strategist, media planner and media buyer.

After waiting until the spring to announce its 2025 upfront event, NBCUniversal is wasting no time.

MacKenzie, a 25-year industry veteran, will serve as chief investment officer, Havas Media UK starting in January.

Discover how Salesforce is revolutionizing its AI capabilities with innovative data governance solutions. Explore the latest enhancements that ensure data integrity, security, and compliance for businesses leveraging AI technologies.

When I received pitches - days apart - this week from two agencies claiming to be the ad industry's first end-to-end AI agency platforms, I did what I increasingly do these days: I turned to some AIs. Interestingly, they didn't exactly agree.

WSG will maintain its brand and operate as WSG, part of M+C Saatchi Sport & Entertainment. Rachel Knight and Steph Harries will become co-MDs of the division, reporting to Robin Clarke, Global CEO, M+C Saatchi Sport & Entertainment.

All three morning shows had gains in total viewers and declines in the demo.

The installation of Bari Weiss at the top of the pecking order at CBS News has elicited a predictable outcry.

"This is consistent with management's optimism on the 2Q earnings call (position of strength) that engagement growth would improve in the back half of the year given the strong content slate."

The AI companys brand campaign for Claude is getting positive feedback as AI brands fight for attention.

Discover how Airbnb is investing over $1 million to enhance NYC-NJ communities in preparation for the World Cup, fostering local growth and engagement.

Of 172,000 U.S. titles, 67,000 appeared on two or more services as of July 2025, Ampere Analysis says - up vs. 2020, when there was 27% sharing of content on two or more services.

He will focus on driving client growth and strong financial performance, guiding global strategy, and ensuring consistency and excellence across Edelman's worldwide network.

Zoho introduces Vani, an intelligent visual collaboration platform designed to help small businesses streamline teamwork on one infinite canvas. Featuring built-in video, templates, integrations, and real-time collaboration tools, Vani brings brainstorming, planning, and communication togetherreducing meetings and boosting productivity for small teams.

Uber targets suburban riders in its first U.S. campaign by Mother.

Zoho introduces Vani, a new intelligent visual collaboration platform that helps small businesses brainstorm, plan, and execute projects on one shared canvas with AI tools and built-in video meetings.

When Electronic Arts rebooted Skate, it risked alienating a global tribe.

Hammonds Furniture has had three adverts banned after the Advertising Standards Authority (ASA) ruled they were misleading

Tesco Clubcard members will be able to buy movie tickets at Cineworld for £2.50 in Clubcard vouchers, with the launch of Tesco Tuesdays.

Gap has debuted a collection with designer Sandy Liang that blends nostalgia, whimsy, and modern girlhood.

VML has appointed UK CEO Pip Hulbert to the newly established role of chief client officer, international markets.

Dominos has unveiled its first rebrand in over a decade, including a new jingle by Shaboozey.

Craig Brommers was looking for drama with Sydney Sweeney and got it.

The agency networks global CEO spends his weekends in the Rocky Mountains and beyond.

ADWEEK's annual list of the leading women in sports marketing is now open for entry.

Transformation chief says AI content is performing 'as well and better' than human-made creative

Cyber Week is expected to drive 17.2% of overall spend and total about $43.7 billion, up 6.3% YoY. Adobe Analytics data forecasts consumers will spend $9 billion for the two-day Amazon Prime Day, representing 6.2% growth year-over-year.

Discover what is required before employees begin a new project, including essential planning steps, resources needed, and strategies for successful project initiation. Gain insights to ensure your team is fully prepared for success.

Discover how cloud inventory management software can streamline your operations, enhance accuracy, and reduce costs. Learn the benefits, features, and top solutions to optimize your inventory management in this comprehensive guide.

Discover effective employee retention survey questions to gauge workplace satisfaction and improve staff loyalty. Enhance your retention strategy with insights from our comprehensive guide.

Discover effective strategies for operational risk management in our comprehensive guide. Learn how to identify, assess, and mitigate risks to enhance your organization's resilience and performance.

Discover the break even point formula to determine the sales volume needed to cover costs. Learn how to apply this essential financial tool to make informed business decisions and enhance profitability.

X will divide its "Verified Organizations" subscription offering into "Premium Business" and "Premium Organizations" - to officially separate verified businesses from verified government and multilateral organizations.

YouTube's "Activation Partners" program will show advertisers trusted third-party partners known for "expertise in buying strategies and campaign management," including platform-specific optimizing and targeting, YouTube said in a recent blog post.

Unlock the secrets of creating a brand identity that resonates with your audience. Discover essential strategies, tips, and insights to build a memorable brand that stands out in today's competitive market.

Discover how to automate business processes effectively to increase efficiency, reduce costs, and enhance productivity. Learn key strategies and tools to streamline operations and drive growth in your organization.

CEO Dan Demsky built Unbound Merino with his childhood best friends and within a decade they hit $100M in revenue. See how they did it.

Tariffs will make studios' jobs a lot harder in a transitioning movie marketplace trying to find its footing in an increasingly streaming world.

Plus, her strategy for unlocking more seamless consumer journeys.

The Wicked director on leading with collaboration, kindness, and trust.

Oracle NetSuite has launched Subscription Metrics, an AI-powered tool that helps SaaS and subscription-based businesses track revenue, retention, and growth in one dashboard, giving CFOs real-time insights to make faster, data-driven decisions.

Unlock the secrets to success with our guide on how to design your business. Discover innovative strategies, essential tools, and expert tips to create a thriving enterprise that stands out in today's competitive market.

At SuiteWorld 2025, Oracle introduced NetSuite Next, an AI-powered evolution of its cloud ERP platform that acts like a business partnerautomating tasks, explaining insights, and simplifying operations for small businesses.

Oracle NetSuite unveiled major AI upgrades to its SuiteCloud Platform, giving small businesses tools to build custom AI agents, automate workflows, and control how AI interacts with their dataall within NetSuite.

Oracle NetSuite has expanded its SuiteCloud Developer Network, introducing the SuiteApp.AI Marketplace and new AI certification badges to help partners deliver secure, high-performing AI tools that simplify operations and enhance productivity for small businesses.

Oracle NetSuite and BILL have partnered to simplify accounts payable for U.S. businesses, offering faster, more secure payments and AI-powered automation within NetSuites cloud ERP platform.

Moksha Fitzgibbons on scaling a magazine into a Gen Z commerce leader.

Pharma marketers are contending with regulatory whiplash and rising public mistrust under the Trump administration, forcing shifts in media strategy and creative approaches.

The ruling, expected in early 2026, could change digital advertising, regulation and business relationships across the industry, with potential to increase competition, change pricing structures and create security risks for advertisers and publishers if divestitures are required and not properly overseen in terms of recoding software in the platforms.

A new documentary on the music festival is a very timely statement on both the strength and fragility of community.

Discover how Slack's new real-time API enhances developer capabilities, driving AI-driven productivity and seamless integration. Unlock innovative solutions and streamline workflows with this powerful tool.

The former Ford CMO has been working with the unit in an advisory role for two years, helping it shape capabilities, make acquisitions and launch new projects.

The option will also lip sync your voice to the translated language.

TikTok hashtags can help you boost visibility and reach a broader audience. Learn how to use them with 250 curated examples.

Learn the ideal image sizes for all types of Instagram posts so your content is always pixel-perfect.

Format Display Options can generate a carousel and collection based on your site links and product creative. Here's how it works...

Everyone says consistency is the key to growth on social media: more likes, more shares, more leads. And in this article, Ill show you exactly how it works.

User-generated content (images, reviews, videos) provides social proof and authenticity, helping you build trust with new audiences.

Edits is also getting a new media kit-style option for creators.

LinkedIn is looking to beef up its company page subscription offering.

Instagram's got a new Reels algorithm control tool but will people actually use it?

Meta's AI targeting will now be able to test out more placement options.

Learn how to schedule YouTube Shorts and get your YouTube channel in front of new audiences.

In this article, we assess the impact of X Premium on the performance of posts.

The new courses aim to ensure the SMBs are up to date with the latest AI tools.

More ways to see what items will look like on you before you buy online.

TikTok is implementing a range of new measures, including AI-powered age checking.

Data from millions of TikToks shared by over 150K accounts paints a clear picture of how often you should post to get more views.

Learn how the Instagram algorithm works for Feeds, Stories, Reels, and the Explore Page. Discover the top-ranking factors to drive more IG engagement in 2025.

A TikTok shadow ban could be stunting your growth and visibility on the app. Learn what a TikTok shadow ban is, why they happen, and how to avoid them.

Want to boost engagement and drive leads in 2025? Try these top 21 Instagram Stories hacks today.

Not sure how to change your Instagram handle? Get helpful tips on how to choose the perfect username to grow your brand on social media in 2025.

Including the optin to purchase dormant @handles.

Boost your Instagram engagement with 11 evidence-backed strategies. Learn how to calculate engagement rate, and tactics to build a loyal community.

Another consideration for those looking to share takes (but not argue for them).

The new variation includes video frames that you can replace with your takes.

YouTube has also provided some new details on its bizarre "Extend with AI" feature.

Some improvements and refinements for TikTok's AI-powered ads.

Some new measures to get Facebook users spending more time scrolling Reels.

Understanding how the TikTok algorithm ranks content can help you work with it and improve your visibility on the platform.

Growing on Instagram takes time and effort but with these tried-and-tested tips, the path to an engaged following is a lot more straightforward than you might think.

What does Meta's ad-free subscription option in the UK mean for advertisers? I've seen many speculate it's a good thing. I'm not so sure...

A deep dive into the differences between Buffer and Hootsuite, including pricing, features, and who each social media tool might be the best fit for.

Alongside his corporate career, David T. Scott successfully founded and exited multiple startups, experiences that taught him how to build...

We compare social media management tools Buffer and Later to help you decide which one best suits your needs.

Threads posts for the Buffer Blog, a resource hub for creators and small business owners who want to build their audience on social media.

Instagrams new Friends Map is here. Learn how it works, how to keep your location private, and what it means for creators and brands.

Were intentionally investing in building a team of Buffer creators as a company-wide initiative. Here's exactly how (and why we're doing it).

From downloadable PDFs to spreadsheets to tools, here are over a dozen free calendar templates to help you plan your social media content in the way that makes the most sense for you.

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Turn Facebook into a powerful tool for connection and growth with everything you need to create a smart, simple Facebook marketing strategy.

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A deep dive on the best AI video editors available, who theyre best for, and how much they cost.

Reposting just got easier. Whether youre using Instagrams new repost button or the classic workarounds, heres how to share content the right way with tips to grow your reach and celebrate your community.

Data-backed guidance on how often to post on Instagram in 2025 for maximum reach and growth. Insights from 2M+ posts reveal the sweet spot for frequency without burnout.

Schedule up to 100 posts at once with Buffers new Bulk Upload feature. Import a CSV, review your posts, and publish. Ideal for creators, teams, and agencies who plan social content in spreadsheets.

Your Instagram posts can now appear on Google. Learn the ins and outs of Instagram SEO so your content and profile rank at the top of search results

Learn the basics of social media advertising what it is, benefits, costs, platforms, and pro tips. Run your first paid campaign without the overwhelm.

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Data-backed guidance on how often to post on LinkedIn in 2025 for maximum reach and growth. Insights from 2M+ posts reveal the sweet spot for frequency without burnout.

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Bluesky posts for the Buffer Blog, a resource hub for creators and small business owners who want to build their audience on social media.

From tools to timing, this guide to scheduling tweets in 2025 helps you show up more often and connect with more people on X/Twitter.

In this article, well break down the average Instagram engagement rate by follower tier and share what the numbers actually mean in practice.

Getting more views on YouTube is challenging, but its also not as difficult as it seems. Learn 13 practical ways to boost your YouTube views.

We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach.

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This roundup covers Facebook statistics in 2025.

TikTok is bursting with potential. Learn 14 no-fluff strategies to get more followers authentically, build trust, and connect with your community.

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Learn the basics of how to use Instagram Stories, then move on to some of our favorite Stories tips and tricks to help you stand out.

Learn how TikTok's algorithm works in 2025, and how to hack the TikTok algorithm to bring in more views, likes, and followers.

Here's a step-by-step guide to planning and creating a social media budget plus, a free template!

Take your TikTok strategy to the next level find out how to plan, schedule, and auto-publish TikTok posts in advance with Later today.

Learn how to schedule Instagram posts in advance to save time, stay organized, and post more consistently for your Instagram community in this ultimate guide for 2025.

Find out how to use an link in bio tool to drive more traffic & sales from your Instagram profile to your link in bio webpage. Plus, real examples from brands!

Learn how to hack the Instagram Reels algorithm, grow on the app, and get tons of followers in 2025.

Discover how to write Instagram captions that drive engagement with tips from Laters social team. Learn proven strategies to boost your contents impact.

Get the scoop on Later Link in Bio, the best Linktree alternative on the market, and learn why using a link in bio tool is essential for your brands social strategy.

The world of influencer marketing is always changing, but some trends are here to stay. Discover 5 trends that will continue to grow in popularity.

Looking for an effective Instagram strategy? Discover how often you should post Instagram feed posts and Stories every week in 2025 according to over 19M posts.

Were sharing 10 social media trends to pay attention to in 2025 from the return of long-form content to the rise of "nostalgia core".

Ready to elevate your influencer marketing strategy? Get pro tips from Laters team and learn what it takes to drive real results.

Learn everything you need to know about faceless influencers and creators a growing social media trend in 2024.

Heres what you need to know about Instagram SEO in 2025, from why keywords are important to our top tips for optimizing your profile and captions.

Get stats about TikTok usage amongst creators, and learn how you can optimize your TikTok strategy in 2024.

Learn how to create a bio for Instagram that captures attention and reflects your brand. Use these 13 tips to stand out and make a lasting impression.

Learn everything you need to know about starting a podcast with tips and insights from Laters marketing team.

Discover the best times to post on LinkedIn to drive engagement on posts. Plus, how to get your personalized best times based on your followers.

Ever wonder how creators make money? We surveyed over 350 influencers and compiled an ultimate guide on how to get paid to create content on social media.

Your go-to resource for trending memes and how you can use them for your brand. Frequently updated!

Extend your reach, boost engagement, and build your Instagram community with Reels. Learn how to create best-in-class Reels with tried & tested tips.

How many hashtags should you include? How should you use them? What are the most popular hashtags for 2025? Here's everything you need to know in one handy guide.

Stay on the lookout for fake Instagram accounts. Here are 5 ways to spot them, why you should avoid them, and how to report & block fake profiles.

Learn how to find and interpret TikTok analytics to improve your reach on the platform.

Looking for TikTok inspo? Your go-to resource for the hottest TikTok trends this year & how to incorporate them to your strategy. Updated bi-weekly!

Looking for Instagram Reels inspo? Discover your go-to resource for trending Instagram Reels audio & songs to elevate your IG strategy. Updated weekly!

In-depth search of all our marketing and social media articles covering facebook, tiktok, instagram, twitter, linkedin, snapchat and pinterest

Read Later's blog for the latest influencer marketing and social media best practices, tips, and industry news to connect with customers and grow your brand.

Meta advertisers can no longer fully restrict lookalike audiences. Learn which performance goals now expand targeting automatically.